The public editorial engine for people, places, rituals, rooms, and cultural signals before they become obvious. Read for taste. Stay for the pattern.
THE CREE
Every membership needs somewhere the idea becomes physical. The Cree gives the B its first Home: morning play, recovery, music, longevity, padel, long tables, private briefings, and unhurried time.
BREATHE CITIES
Los Angeles, Miami, Atlanta, and San Francisco: where active culture is already rearranging itself. Dive into the city journal stories for an in depth look at the active local culture.
RESIDENCIES
Pop-up B worlds around exceptional places, cultural moments, sport, music, and active rituals.
FOOD & DRINK
DSRT Surf Palm Desert is planned to open Phase 1 in summer 2026 with a 5.5-acre Wavegarden surf lagoon and leisure pool.
Function Health financing from General Catalyst adds $450M to scale lab testing, imaging, and AI-powered health intelligence.
Natural Cycles FDA clearance news advances its next-generation fertility algorithm for personalized digital contraception.